I got a recorded call from Americans United for Change urging us to call our senators to encourage them to pass healthcare reform. At the end of the message they stated the phone number to call. They said the number so fast I had to rewind the message three times. I thought about how much money this group must have spent disseminating the message and in the end they said the number so quickly no one could get it. This probably made their campaign fruitless.
What is it about saying phone numbers fast? More often than not someone leaves a message and says their number so quickly that I can’t capture it. Are you hoping to be called back? Say your number slowly and even repeat it. If people have to rewind you’ve probably lost 80% of them.
Please note: We have a new method of delivering blog posts to your inbox. If you have previously received these blog posts through Feedburner, please subscribe to receive these blog posts through the form below and unsubscribe to the posts you receive through Feedburner.